Credit One Bank joins Shaq’s Fun House as the presenting partner, bringing an all-new fan experience to Big Game Weekend. Credit One Bank will anchor the festival with a one-of-a-kind photo experience that invites fans to shoot a hoop and “Shaq Proof Your Credit.” People will be given branded basketballs with the top tips from Shaq and Credit One Bank on ways to protect or re-build your credit, then asked to take a shot on a “Shaq Proof” basketball backboard for an epic photo capture. This activation taps into the nostalgic insight that the professional basketball league had to create “Shaq Proof” backboards to withstand Shaq’s powerful slam dunks.  

Along with this high-energy fan activity designed to showcase the brand’s commitment to credit education and planning for what’s ahead, Credit One Bank will be distributing premium giveaways.  Credit One Bank cardmembers will also enjoy exclusive perks, including access to expedited entry and premium on-site benefits, elevating the Shaq’s Fun House experience for thousands of fans.

Anheuser-Busch returns with its strongest showing yet, featuring NÜTRL Vodka Seltzer, Bud Light, and Cutwater across every GA bar, VIP bar, and VIP table at the festival. Guests will enjoy a dedicated NÜTRL Vodka Seltzer festival bar and experience featuring premium product displays bringing Anheuser-Busch’s brands to life throughout Cow Palace.

Stay connected during Shaq's Fun House. Verizon has you covered as the exclusive wireless and cellular partner of Shaq's Fun House. Verizon customers can score exclusive tickets to the event through Verizon Access on the My Verizon app and enjoy expedited entry via a dedicated fast lane - making it easier than ever to join the celebration.

Shaq's favorite cola is bringing big flavor. As Official Soda of Shaq's Fun House, Pepsi will have a custom branded bar featuring exclusive Pepsi x Shaq’s Fun House cocktails and mocktails crafted with the iconic cola, its superior tasting Pepsi Zero Sugar, and more fan favorites.  Complimentary Pepsi will also be available across the festival so guests can stay refreshed all night long.

Building on the excitement of Shaquille O’Neal’s number one candy with The Hershey Company, Shaq-A-Licious XL Gummies will turn Shaq’s Fun House into a candy playground fit for the world’s biggest kid. Fans can get their hands on the wildly popular gummies featuring Shaq’s larger-than-life face and step into the action with the Shaq-A-Licious Slam Dunk Photo Wall, a gravity-defying, social-ready moment where guests can jump, pose mid-air, and capture the perfect dunk.

Inside the Shaq-A-Licious zone, guests will also catch the first hints that something new and big is coming from Shaq and Hershey. No details yet, but the next Shaq-sized move in the candy aisle will allow guests at Shaq’s Fun House to be some of the first to try what’s next.

BeatBox is delivering one of the biggest, boldest activations of the entire event with an oversized custom-branded carnival experience - a fully skinned attraction that brings their high-energy Party Punch identity to life. All attendees will also enjoy FREE BeatBox across GA and VIP as well as at the BeatBox activation and bar.